Written By Jennifer Walkup
Published Date Jan 18′ 2018

Leading a team today requires a different approach than in years past, due in part to the development of cross cultural teams. In today’s era of global business, companies must keep this in mind. Some businesses might include many companies in different parts of the world, and provide services worldwide. It is essential to respect cultural diversity in order to maintain success in this type of business. Approaching a business with considering another nation’s way of life, standards, and qualities could lead one to make wrong assumptions, dissatisfying choices, and an absence of inspiring communication.

The typical difficulties of team building and encouraging collaboration are considerably amplified when playing on a global stage. Managing social contrasts, language obstruction and remote team members are some of the issues that managers and leaders may face.


Culturally diverse team includes people who come from different backgrounds. Such team members may have different norms, beliefs, values and standards of life. These distinctions might be seen in cultural correspondences styles and their edges of reference. For example, one case of cultural contrast might be seen in typical workweeks. There are a few countries in which non-excluded representatives work around 50 hours or more each week. Their day is typically 10-12 hours, rather than eight hours, including time spent e working remotely from home. On the other hand, a non-excluded laborer in England, Germany, or France could just as likely not work even a minute more than 8 hours, and their cell phones might be switched off when they leave the workplace.

  1. Recognize and Respect the cultural differences

The first step is to recognize the existence of cultural issues in order to sort it out. In this case, the first step would be to acknowledge the existence of those differences, before devising what further steps can be taken to solve any issues that arise from cultural differences. This can be done by providing workers with knowledge about different standards of life for different people, races, and cultures. Taking the time to do this will create a sense of respect for those difference by showing employees how important a role those differences play in building the skills and talents of employees. They can learn different techniques, languages, norms and standards of life. Their knowledge will increase about the people around the world.

  1. Build up Norms for the team

Once cultural contrasts and employee expectations are laid out, team standards should be devised. To make this stage successful, it is key to get everybody to add to the formation of the standards. Getting their upfront investment helps create grounded standards that all employees are committed to.

Each team, contingent will require its own arrangement of principles and standards. You might need to consider specific issues for each time. For example, standard working methodology for answering email, email/record layouts to guarantee clear correspondence, recurrence of group gatherings, structure of group announcing and so forth. Building standards that are particular to your group will simplify the coordinated effort and improve group execution.

  1. Team Identity

It’s critical that everybody feel as though they are part of a team. This is doubly vital in a culturally diverse team. Having mutual objectives and visions for best practices can give your team personality and help your joint collaborative effort. The best approach for a good outcome is to break down a common goal into small, actionable steps and assign them to individuals according to their skills and differences. This will reduce conflicts and gives let everyone feel like a valuable contributor to the team.

  1. Build trust

It takes time to build trust. When everyone is given a sense of responsibility and a feeling of satisfaction that their contribution matters, it helps create trust within a team. Be sure to cultivate an environment where your team feels safe and respected. This, along with common standards and shared objectives will help build solidarity inside a team.

Use Cultural Diversity

While the expansion of culturally diverse teams can present challenges, but this can be easily handled with an approach that takes different societies and cultures into consideration. Most people are understanding and accepting of cultural contrasts in work environments, so be sure to tap into that understanding when initiating systems and teams in the workplace.

Companies should go beyond managing differences, and should instead use these differences to grow their business. By grasping contrasts, new points of view, and diverse methods for getting things done, your business could thrive. Having a culturally diverse group open doors for imagination, development and gaining an alternate foundation from others. This is a great opportunity to consider culturally diverse teams an advantage, not a risk.

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